Design · Beginner
Small research, useful decisions
A product-research exercise built around six contrasting synthetic interview episodes. Use the supplied guide, evidence pack and coded matrix to trace findings into a decision memo, then compare your reasoning with an annotated model.
Written by Akis Apostoliadis for Skillfolio · 4 written lessons · Self-paced
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Course price: $69 USD, plus applicable tax. One payment for this course. Compare all-course package prices: $29/month or $299 lifetime.
What you’ll make
An evidence-linked decision memo with counterexamples, a reversible next experiment and clear limits.
Before you begin
No research software or real participant recruitment required. Use a document and spreadsheet. All supplied episodes are synthetic and explicitly labeled.
Who it’s for
Designers and makers investigating an uncertain product decision.
- Interview design
- Evidence synthesis
- Research decisions
The complete curriculum
Preview the first lesson free. Purchase unlocks the remaining lessons, project and downloads.
Frame the decision and the evidence that could change it
Frame a bounded product decision and design neutral questions that can expose competing explanations.
15 min read · 40 min practice · Free preview
Read the episodes without erasing their differences
Create source-linked observations while keeping interpretations, stated preferences and unresolved causes separate.
17 min read · 60 min practice · Included with purchase
Synthesize mechanisms, not a wall of agreeable quotes
Build a synthesis that connects observations to bounded implications while preserving evidence against the preferred proposal.
15 min read · 60 min practice · Included with purchase
Write a decision someone can act on and challenge
Deliver a concise decision memo with traceable evidence, explicit counterarguments and a testable next step.
16 min read · 45 min practice · Included with purchase
See the work
This course works towards: An evidence-linked decision memo with counterexamples, a reversible next experiment and clear limits.
Explore completed teaching examples and the decisions behind them. These are instructor-authored examples, not learner testimonials.
What’s included
- Original written lessons, worked examples and guided practice.
- A course project, review criteria and reference responses.
- Downloadable course materials for purchased lessons.
Explore the course before committing. Start with the free lesson, or compare other courses.